Zeeman appoints Boudewijn van Nieuwenhuijzen as new CEO

Zeeman Groep BV is pleased to announce the appointment of Boudewijn van Nieuwenhuijzen as its new Chief Executive Officer, effective August 1st, 2026. He will succeed Erik-Jan Mares, who has successfully led the company for the past nine years and who will ensure a smooth transition.

Boudewijn brings more than two decades of international leadership experience across retail, FMCG and wholesale. Most recently, he served as CEO of Super Indo in Indonesia, part of Ahold Delhaize. His previous executive roles at Ahold Delhaize and HEMA span store operations, format development, ecommerce, buying & merchandising and strategic transformation. His proven ability to combine strategic clarity, hands-on execution and people-focused leadership makes him an excellent fit for Zeeman.

Bert Roetert, on behalf of the Supervisory Board: “We are delighted to welcome Boudewijn van Nieuwenhuijzen as the new CEO of Zeeman. His broad international experience, clear strategic vision, and strong focus on people and commercial performance make him the right leader. We look forward to working with him.”

As previously announced, Erik-Jan Mares will remain CEO until July 1st 2026.